Digital transformation and the influence of business intelligence on companies in the meeting tourism sector in Mexico.

Simple item page
dc.creatorMorales-Martinez, Rosa Isabel
dc.date2022-04-27
dc.date.accessioned2023-06-29T13:34:12Z
dc.date.available2023-06-29T13:34:12Z
dc.descriptionDigital transformation is a mechanism that is being increasingly used for business growth in many sectors, especially as a result of the 2020 pandemic in Meeting Tourism sectors, such as business tourism, conventions, conferences and others. Business tourism is a highly profitable tourist segment of great importance  for the socioeconomic development of the localities. In this context, the present work seeks to explain the influence between the digital transformation and intelligence of tourism business in México, to subsequently determine in a qualitative way topics of interés approach. As results, the theoretical framework of the research and conclusions of the study are evidenced.en-US
dc.descriptionLa trasformación digital es un mecanismo que esta siendo cada vez mas empleado para el crecimiento empresarial de números sectores, en especial a raíz de la pandemia del 2020 en sectores de Turismo de reuniones, tales como turismo de negocios, convenciones, conferencias. El turismo de negocios es un segmento turístico altamente rentable y de gran importancia para el desarrollo socioeconómico de las localidades. En este contexto, el presente trabajo busca explicar la influencia entre la transformación digital e inteligencia de negocios dentro del turismo de reuniones en México, para posteriormente determinar, en forma cualitativa temáticas de abordaje de interés. Como resultados, se evidencia marco teórico de la investigación y conclusiones del estudio. Digital transformation is a mechanism that is being increasingly used for business growth in many sectors, especially as a result of the 2020 pandemic in Meeting Tourism sectors, such as business tourism, conventions, conferences and others. Business tourism is a highly profitable tourist segment of great importance  for the socioeconomic development of the localities. In this context, the present work seeks to explain the influence between the digital transformation and intelligence of tourism business in México, to subsequently determine in a qualitative way topics of interes approach. As results, the theoretical framework of the research and conclusions of the study are evidenced.es-ES
dc.formatapplication/pdf
dc.formattext/html
dc.identifierhttps://revistas.elpoli.edu.co/index.php/pol/article/view/1928
dc.identifier10.33571/rpolitec.v18n35a3
dc.identifier.urihttps://repositorio.elpoli.edu.co/handle/123456789/1101
dc.languagespa
dc.publisherPolitécnico Colombiano Jaime Isaza Cadavides-ES
dc.relationhttps://revistas.elpoli.edu.co/index.php/pol/article/view/1928/2123
dc.relationhttps://revistas.elpoli.edu.co/index.php/pol/article/view/1928/1999
dc.relationhttps://revistas.elpoli.edu.co/index.php/pol/article/view/1928/2010
dc.rightsDerechos de autor 2022 Rosa Isabel Morales-Martinezes-ES
dc.rightshttps://creativecommons.org/licenses/by-nc-sa/4.0es-ES
dc.sourceRevista Politécnica; Vol. 18 No. 35 (2022): January-June, 2022; 40-51en-US
dc.sourceRevista Politécnica; Vol. 18 Núm. 35 (2022): Enero-Junio, 2022; 40-51es-ES
dc.sourceRevista Politécnica; v. 18 n. 35 (2022): Enero-Junio, 2022; 40-51pt-BR
dc.source2256-5353
dc.source1900-2351
dc.subjectDigitalizaciónes-ES
dc.subjectTurismo de negocioses-ES
dc.subjectEmpresas de entretenimientoes-ES
dc.subjectEstrategias de negocioses-ES
dc.subjectInnovación empresariales-ES
dc.subjectDigitizationen-US
dc.subjectBusiness tourismen-US
dc.subjectEntertainment companiesen-US
dc.subjectBusiness strategiesen-US
dc.subjectBusiness innovationen-US
dc.titleDigital transformation and the influence of business intelligence on companies in the meeting tourism sector in Mexico.en-US
dc.titleLa transformación digital y la influencia de la inteligencia de negocios en las empresas del sector de turismo de reuniones en México.es-ES
dc.typeinfo:eu-repo/semantics/article
dc.typeinfo:eu-repo/semantics/publishedVersion
Files
Collections
Revista Politécnica