Corporate social responsibility in industrial companies in Ibagué

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Publisher
POLITÉCNICO COLOMBIANO Jaime Isaza Cadavid
Date
2016-06-20
Abstract
Description
CSR is a tendency that has been incorporating to the strategy of organizations. This article results from a research project that analyzed the activities of CSR that are accomplishing the enterprises of the industrial sector of Ibague: its objective is characterizing those activities and practices. An analysis of 29 enterprises of Ibague (16 subsectors) registered in the Chamber Of Commerce and classifi ed like median and big was accomplished; descriptive and factorial analysis were accomplished: were extracted 6 factors of the 64 analyzed variables. Studied companies fulfi ll the legal requests, in the primary level according to the theoretic focus of Cadbury; and in the descriptive/empiric focus of Donaldson and Preston.
Responsabilidad Social Empresarial (RSE) es una tendencia incorporada a la estrategia organizacional. Este artículo, analizó las actividades de RSE que realizan las empresas industriales de Ibagué. Su objetivo es caracterizar dichas actividades y prácticas. Se realizó con 29 empresas de Ibagué (16 subsectores) registradas en la Cámara de Comercio, medianas y grandes; se realizó análisis descriptivo y factorial: se extrajeron 6 factores de las 64 variables analizadas. Sus resultados muestran que las actividades realizadas respecto a RSE son incipientes, desarrollan las acciones para cumplir la normatividad o disminuir costos. Las empresas estudiadas cumplen con los requerimientos legales en el nivel primario, de acuerdo con el enfoque teórico de Cadbury y el descriptivo/empírico de Donaldson y Preston
Keywords
corporate social responsibility, industrial enterprises from Ibague, stakeholders, Responsabilidad social empresarial, empresas industriales de Ibagué, stakeholders
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